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Growth Guarantee Scheme for DTC Brands - Get Started
A Growth Guarantee Scheme for DTC (Direct-to-Consumer) Brands is a promise from a company or partner that helps these brands improve their sales and customer base, often with a commitment to deliver certain results. It's designed to give DTC brands confidence that their growth goals will be met. Interested in learning how this could help your brand? Let's chat!
- Quick and easy application process
- Loan disbursed within 24 hours
- No additional charges for early repayment
What are the benefits of Growth Guarantee Scheme for DTC Brands?
The Growth Guarantee Scheme for DTC Brands is a strategic initiative designed to support direct-to-consumer businesses by ensuring a minimum revenue threshold. This helps brands to mitigate financial risks, fostering growth and stability even in fluctuating market conditions. By providing a safety net, it encourages innovation and customer retention, ultimately leading to long-term success and sustainability.
Revenue stability
Risk mitigation
Customer loyalty
SCALE YOUR BUSINESS TO NEW HEIGHTS

What are the different types of Growth Guarantee Scheme for DTC Brands?
Revenue-Based Guarantee
Brands are promised a minimum revenue uplift within a set period.
Performance-Based Fees
Fees are tied to achieving specific growth metrics or KPIs.
Money-Back Guarantee
Brands receive a refund if agreed-upon growth metrics are not achieved.
What is the Growth Guarantee Scheme for DTC Brands?
Revenue-Based Guarantee
DTC (Direct-to-Consumer) brands can access funding based on future revenue, meaning repayments are tied to a percentage of their monthly sales. This allows repayment amounts to adjust with the business’ performance, minimizing strain during low sales periods and increasing flexibility for brands with fluctuating revenue.
Performance-Based Fees
Fees and costs for the funding scheme are directly linked to achieving specific growth metrics or key performance indicators (KPIs). This structure ensures DTC brands only pay higher fees if the scheme actually delivers measurable growth, aligning the provider’s incentives with the brand’s success.
Money-Back or Minimum Growth Guarantee
Some schemes promise DTC brands a minimum revenue uplift within a set period, or offer a money-back guarantee if agreed-upon growth metrics are not achieved. This reduces financial risk for the brand and builds trust in the scheme’s ability to promote real growth.
FAQ’S
Is the Growth Guarantee Scheme sector-specific for DTC brands?
What is the maximum loan amount for DTC brands under the Growth Guarantee Scheme?
Can DTC brands use the Growth Guarantee Scheme for growth or cashflow?
Are new DTC start-ups eligible for the Growth Guarantee Scheme?
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