Pure Funding is a UK-based specialist lender offering property and business finance since 2017. Its focus is on short-term and development loans tailored to professional landlords, property investors, and SMEs. The firm operates directly under FCA registration with a flexible underwriting model, allowing potentially faster decisions and servicing of loans without third-party brokers. Those seeking swift bridging, refurbishment, or development finance solutions may find its offerings relevant, particularly if they have clear exit plans and require up to 75% loan-to-value. For more details on product types, see bridging loans and business loans.
Key Features of Pure Funding
The lender presents several practical features designed to assist professional borrowers, including a broad product range and dedicated support to facilitate quick completions.
- Fast credit decisions, often in 24–48 hours, with direct underwriting and discretionary capital (alternative finance loans)
- Up to 75% loan-to-value for select products reduces borrower equity needs (interest rates explained)
- No early repayment penalties on bridging loans and flexible redemption with daily interest calculation (bridge loan)
- Dedicated relationship managers and in-house legal panels to hasten process and completion times (business loans)
- Funding available across all UK nations, including semi-commercial properties
Funding Eligibility
Borrowers may qualify if they meet specific asset and trading criteria aligned to their chosen product. Asset-backed bridging loans do not require minimum trading history, but development finance usually requires a demonstrable track record. Personal guarantees are commonly required.
- Typically, no minimum trading period for asset-backed bridging facilities, but 2 years or more for development finance SPVs (loan eligibility requirements)
- Properties must be located in England, Wales, Scotland, or Northern Ireland, with a documented valuation and clean title (collateral requirements)
- Excluded sectors include hazardous materials properties, unpermitted agricultural land, houseboats, and large hotels (business loans)
- Personal guarantees generally mandatory for directors or major shareholders (personal guarantee requirements)
Loan Options
Pure Funding offers a range of short-term, secured loan products designed for various property finance needs. Loan amounts, terms, and rates vary according to product type and suitability.
- Standard Bridging Loan: £100,000 to £5,000,000; 3 to 18 months; interest 0.55%–1.10% per month; up to 75% open-market value; no early repayment fee. See bridging loans.
- Auction Finance: £100,000 to £3,000,000; 1 to 12 months; interest 0.60%–1.20% per month; up to 90% of auction price including fees. See bridge loan.
- Light & Heavy Refurbishment Finance: £150,000 to £4,000,000; 6 to 18 months; interest 0.65%–1.15% per month; up to 70% of GDV finance. See business loans.
- Ground-Up Development Finance: £500,000 to £10,000,000; 9 to 24 months; 7.5% to 10.5% p.a. rolled interest; up to 65% land and 100% build costs funded. See alternative finance loans.
- Development Exit Finance: £250,000 to £7,500,000; 3 to 12 months; interest 0.49%–0.89% per month; up to 70% of current market value. See interest rates explained.
How to Apply
Applications can be submitted online or through accredited brokers. The process includes document submission, credit approval, and rapid funding where appropriate.
- Submit an online enquiry or apply via an accredited broker with required documents uploaded through the portal (online application)
- Provide asset details, valuations, ID and AML checks for all owners, company accounts, schedule of works if applicable, and exit strategy (application documents needed)
- Receive a decision in principle within 2 hours; formal credit approval typically within 24–48 hours after full pack (loan approval timeline)
- Funding speed ranges from as soon as 5 to 10 working days for bridging loans, or 3 to 4 weeks for development loans
Funding Agent's Review of Pure Funding
Pure Funding is a specialist lender noted for its flexible and timely short-term property finance solutions. Its products serve experienced investors and SME developers who require secured, asset-backed funding with clear exit plans. Higher interest rates and mandatory personal guarantees mean it suits professional borrowers over casual or long-term owner-occupiers. For further exploration, consider using Funding Agent's loan eligibility guides, bridging loans options, or review business loan product choices.



